Remerge makes your app retargeting campaigns more efficient and scalable on both Facebook and Instagram. Both image and video assets are supported for app and carousel ads.
- 320×50, 320×480, 480×320, 250×250, 168×28, 300×50, 468×60, 320×100, 300×100, 320×280
- 300×250, 728×90, 768×1024, 1024×768
- Cover Image: 1200×627
- Other Native Assets: Title (max 25 characters), Description (max 100 characters), CTA (max 15 characters)
- Video (Portrait + Landscape)
- Call To Action (up to 15 Characters)
- Companion Banners
We support .png, .gif and .jpg files.
Animation length must be 30 seconds or shorter
Animations can be looped, but the animations must stop after 30 seconds
Animated GIF ads must be slower than 5 FPS
We suggest that files shouldn’t exceed 20k for 320×50 and in general 200Kb to avoid impacting your campaign’s performance.
Some Resources from Our Integrated Suppliers
The graph below includes targeted ad impression bids broken down by creative type over the period of a month.
Before you start the design process with your creatives, it’s important to have a clear answer to the following questions:
Who is our target audience? What is the goal of the campaign? In which specific moment of the customer journey are you communicating with them? What actions has the user taken so far? What is the user doing right now? Where will he be taken to upon clicking?
Dos and Don’ts
Example with an animated gaming creative.